160×600 Ad Size: Wide Skyscraper
The 160×600 wide skyscraper is a narrow, tall sidebar ad. It is older than the 300×600 but still widely bought and fits layouts with a slim sidebar.
Specs
| Spec | Value |
|---|---|
| Name | Wide Skyscraper (also called skyscraper) |
| Dimensions | 160 × 600 pixels |
| Aspect ratio | 4:15 |
| Devices | Desktop |
| High-resolution version | 320 × 1200 pixels (2×), scaled down |
| Typical file size | Keep images under 150 KB. Google Ads limits uploaded image ads to 150 KB. |
| Formats | JPG, PNG, GIF or HTML5 |
Where to place a 160×600 ad
- Narrow sidebar
- Left or right rail next to content
Pros and cons
| Pros | Cons |
|---|---|
| ✓ Fits narrow sidebars ✓ Still widely supported | ✗ Lower CPMs than 300×600 ✗ Desktop only |
Tips for 160×600 ads
- If your sidebar is 300 pixels wide, use 300×600 instead and accept 160×600 as a fallback.
- Make it sticky to raise viewability.
- Reserve the slot’s height in your layout so the page doesn’t jump when the ad loads. See Core Web Vitals and ads.
Make a 160×600 banner for free →
Related ad sizes
Frequently asked questions
What is the difference between 160×600 and 120×600?
The 160×600 wide skyscraper is wider and much more common today. The 120×600 is an older, narrower version.
Is 160×600 still used?
Yes, especially on sites with narrow side columns, though 300×600 is more popular.
Want to know what this slot could earn? Try the ad revenue calculator, or look up terms in the ad tech glossary.